Approval to travel to conferences, seminars and tradeshows is definitely under a bit more scrutiny these days, and probably rightfully so. However the value they provide if done right is huge!
One association that continually gets it right is the
Association for Dressings & Sauces (ADS). Last week they held their annual Technical Meeting in Fort Worth and again their program was stellar. The staff at ADS put together a meeting which dove into various technical aspects of creating savory dressings & sauces, provided great insight into the importance of crisis management, and created events that allowed attendees to network with others.
These guys do it right. If you're looking for a great association & it fits your business check out ADS. Want a model to make your meeting a success? Attend a good event like this one and imitate what it does best.