Dreaming up smart phone applications

A colleague of mine forwarded me this article from the Wall Street Journal earlier in the week about smart phone applications and how businesses are thriving with them. I’ll admit, I’m a huge Apple guy and couldn’t live without my iPhone but part of what makes it that way is the creative applications people come up with.
The apps I run are varied. Everything from an application that guided me through the Lollapalooza music festival in Chicago a couple weeks ago to a GPS application that maps & records my runs and another one that ensures I never forget my grocery list.
What does this have to do with packaging? I’m curious to hear how you use smart phone applications to enhance your packaging operations. And if Enercon could build a smart phone app what would it do?

Posted: 8/21/2009 5:00:08 PM by Enercon Web Administrator | with 0 comments

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